Google Trends data shows Utah residents the most interested in Star Wars in the week leading up to 2015's The Force Awakens.
Christopher Ingraham, "This is the state where people are most nuts about Star Wars," The Washington Post, December 17 2015, accessed December 5 2022
Go ahead, try to guess where the biggest Star Wars fans live! You won't be correct, so I'll just tell you: Utah.
That is according to Google Trends, at least. During the past week, Utahns have done more Star-Wars related Googling than people in any other state. People in Utah are about 25 percent more likely to Google "Star Wars" than their nearest competitors in fandom, Californians. And they are more than twice as likely to Google the topic as people in Oregon and Mississippi, the two least Star Wars-crazy states.