1969 British Journal of Psychiatry publication citing "a significant number of successes" in aversion therapy.
John, Bancroft, "Aversion Therapy of Homosexuality: A Pilot Study of 10 Cases," The British Journal of Psychiatry 115, no. 529 (1969): 1417-1431
Until recently it was a widely held opinion that little could be done to alter the sexual orientation of homosexuals (Curran and Parr, 1957). Most therapists confined their efforts to helping the homosexual to adjust to his role. Now opinions are beginning to change. Bieber et al. (1962) with psychoanalysis and MacCulloch and Feldman (1967) with aversion therapy have reported a significant number of successes—where homosexual orientation has been lost and heterosexual orientation gained.
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